Commercials in classrooms Essay Example | Topics and Well Written Essays - 1500 words

Commercials in classrooms - Essay Example Many factors are responsible for it. But for the present, the focus will be on one major factor, displaying of commercials in classroom. The School premises have become an important playground for the companies. To increase their customer base, companies marketing strategy makers have been innovating newer and newer ways. For many companies children and teenagers are being viewed as the vital customer base. They are inventing various ways to attract teenagers towards their product. Among the newly innovated ways, one of the important ones is using commercial in different parts of school premises to attract children’s and teenager’s attention towards their product. Earlier companies used to attract customer’s attention by giving advertisements of their products on T.V., radio, news Paper, magazines, billboards in the road sides etc. But now companies are making direct interaction with children and teenagers through schools. The present paper is concerned with a review of Mr. Michael Sandel’s essay on â€Å"Commercials in the classroom†. This paper actually seeks to analyze the demerits of using commercials in the classroom and then will discuss which kinds of advertisement ought to be removed from the classroom along with explaining the reasons for doing so. Commercials in classroom – a threat to pupil’s future: Classroom no longer remained the place of learning only. This holy place also has not been left untouched by corporate marketing strategy. Marketing personnel of the companies are now seeing a huge client base among the children and teenager. They, therefore, have become very much desperate to attract those customers to their products. They have invented new process of advertising for their products. Advertising on T.V, radio, news paper, etc does not ensure that these will be watched by the audiences they are targeting. If children and

Teen oriented dating reality shows are undermining the values of our Essay

Teen oriented dating reality shows are undermining the values of our youth - Essay Example Scholars and experts have engaged in thought-provoking debate on the impacts of the reality television programming on the society, with majority perceiving it have negative influence especially on the youth. With emphasis on teen-oriented dating reality shows, this paper seeks to differ with the assumption that these reality shows undermine the values of the youth in society (Bilandzic and Rossler 296). For the purpose of this paper, The Bachelor and The Bachelorette dating reality shows will be the primary example throughout the paper. Contrary to these assumptions, the paper reiterates that dating reality shows actually demonstrate a number of beneficial values to individuals, especially the youth. According to some portion of scholars, claiming that a television show has negative or positive influence over reality is to forgo the x factor. This has nothing to do with the show. The main contributing factor to such perception is what the viewer takes from an experience, similar to the interpretation of the Christian Bible. The presentations may largely vary, but the results will be the same: people will hear what their conscience wants to hear, and proceed to apply those experiences in their lives in ways that benefits them personally. However, this does not make the particular thing good or bad. If our judgment no everything based on their effects on people, then most of what we consider sacred and moral would be bad since religious fervor is the cause of many battles in the past. Just like people, the media can have both positive and negative impacts on the society at the same time. Indeed, the presentation may have some bias on one direction or the other, but the most import ant determinant is the individual doing the viewing (Reiss and Wiltz 364). It is thus important to look and evaluate the types of people watching a particular program before pointing fingers in any directions. In